Peyton Facello is a graduate of Texas Tech University with a degree in Creative Media Industries and a minor in Sports Management. He has professional experience working with Texas Tech Athletics in the broadcast department, as well as with Texas Tech Football, where he supported coaches and players by capturing and organizing coaches’ video and practice film.

Peyton’s passion for visual storytelling began at a young age—often choosing a camera over participation, documenting moments at camps and events instead of taking part in the activities. That early curiosity has evolved into a focused pursuit of sports photography, videography, and digital content creation.

With aspirations of working in the NFL or continuing within college athletics, Peyton aims to create impactful, authentic content that connects teams with their fans. His skill set includes Adobe Creative Suite software such as Premiere Pro, Photoshop, Audition, and Lightroom, along with experience using Catapult Sports VR software.